Our Why
We believe meaningful conversations lead to smarter decisions for our communities.
From our founding in 2011 as a marketing consultancy to today, Be An Idea has evolved into a community of professional conversation consultants that specialise in designing and facilitating dialogues that help purpose driven people make smarter decisions for their communities.
Our history has given us some great wins, like our Fuze Night events that connected people of purpose with social causes, and some great learning experiences. That collective experience led us to a simple truth - conversations matter in helping us make better decisions for ourselves, our teams and our communities. Yet despite conversations being important to the decision making process, we found most people felt it was difficult to have the conversations that mattered to make effective decisions.
This simple truth, that conversations that matter are harder to have, lies at the heart of our philosophy and influences our design principles when we craft dialogues.
All great conversations start with hello, so say hello and let’s see how we can enable conversations that matter to you.
Meet the team
Nadim van der Ros
Founder and Principal Consultant
Nadim believes in building a better world by helping purpose-driven organisations to make smarter decisions. He does this by designing opportunities to have a more meaningful conversations. With over 14 years experience in both marketing and communications, he has experience leading conversations in a range of industries and countries around Asia.
Nadim is also a Certified Facilitator in the LEGO® SERIOUS PLAY® method.
