OUR PHILOSOPHY LIES IN BUILDING BRAND COMMUNITIEs
In today's turbulent times, people are hungry for connection. With frustrations at the status quo at an all time high, and aided by social technology, people are forming communities with shared values around issues they truly care about. Today, brands that want to be recognised as true icons need to go beyond marketing by championing purpose and building community.
Be An Idea is a marketing consultancy that helps brands and organisations stand out in a world of sameness by building strong communities.
As a team with a holistic set of marketing expertise, we understand that communities are essential to brands. Brand communities not only reduce the cost of acquisition, they also increase the lifetime value of customers, and drive marketing efficiency at all points of the user journey by encouraging conversions and improving existing customer relationships and loyalty.
Be An Idea exists to build meaningful and powerful communities that ultimately translate to brand growth and better business results.
How we work
Our goal is to be pioneers of a new and revolutionary standard of community using our tradecraft: marketing. We transform brands into communities of purpose by using holistic expertise that goes beyond integrated marketing.
Communities are built and strengthened when everybody is part of creating the narrative. Collaborating, partnering and sharing create unity in purpose.
Our passion drives us to build communities with excellence and fight for positive change with heart.
Data represents the truth in change and it brings us one step closer to making effective change and innovation possible. Clear measurement and reporting makes the narrative stronger.
Meet the team
Nadim van der Ros
Founder & Principal Consultant
With over 14 years of experience in integrated marketing on both agency and client sides, Nadim has built brand equity for brands spanning a range of industries in countries such as Hong Kong, Singapore, Indonesia and the Philippines. Nadim believes in building a better world and helping others to contribute to that vision. As a veteran marketer, he believes in creating shared value that has a measurable social impact.
Head OF IMPACT, INSIGHTS, INFLUENCE
With over 10 years experience in marketing communications in Asia Pacific, Africa, Europe and the Middle East and an MBA from INSEAD, Ramya enables business growth for Be An Idea and is also the practice lead for impact measurement and insights development. Driven by her passion for and interest in social responsibility and social entrepreneurship, Ramya has also advised social enterprises based in London, Singapore, Frankfurt and Tirana, Albania and continues to do so on a pro bono basis.
Get in touch with us
We love hearing new ideas from new people. If you'd like to work with us on an exciting project, or you'd like to learn more about us, drop us a message using the form below.